Wednesday, October 21, 2020

WHEN IT COMES TO DIGITAL BUSINESS

However, paper is not the fundamental argument against the dictionary family. Dictionaries and encyclopedias can be (and have been) published online. Rather, a war is being waged against the notion that documented knowledge should be vetted by so-called subject matter experts, peer-reviewed, or organized around domain bias. While it is difficult to pinpoint the origins of this disestablishmentarian cultural zeitgeist (please excuse the redundancy), there is no doubt of its existence. Although the practical reasons of speed and convenience dominate, there is also a notion that there is a disconnect between the “experts” and the practitioners. Indeed, everybody is an “expert” in their own minds. Isn’t there a certain wisdom in the crowd of the self-anointed? And if the whole point of language and knowledge is to improve communications and share, why rely on recognized subject matter experts? Why not let the crowd define language and knowledge for themselves, for the needs of today? Devil-may-care!

Words matter. While the word police won’t penalize you for calling a major Enterprise Resource Planning (ERP) implementation a “digital transformation,” conflating automation with digitalization is likely to confuse employees and lead to a misunderstanding of anticipated results for a digital initiative. When an executive returns from a conference and says “we all need to get on board with digital transformation” does she mean she wants to use a vendor’s cloud technology or purchase artificial-intelligence tools? Or is she talking about using technology to fundamentally change the way the organization operates? The fact is there exists no single definition of digital transformation and no single source where words associated with it are defined. The closest one can reliably come to a single source of “truth” on Digital Transformation (sometimes referred to as DX or DT) is the Digital Practitioner Body of Knowledge (DPBoK), published in 2019. And even in that ambitious and much-needed publication only seven words are actually defined in the Terminology section.

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